The place To search out The UK’s Best Vintage Stone Island
Stone Island is in the midst of a accessory renaissance. With a Drake endorsement and its adoption by the streetwear scene en masse delivering the Italian brand to a complete new audience. Earlier than this, though, Stone Island was extra sometimes identified for its association with specific subcultures — namely the ‘Casuals’ and the ‘Paninaro’ movement in Italy. For more than one generation the clothes made by manufacturers like Stone Island and C.P. Firm, Massimo Osti‘s different most famous endeavor, hold a selected cultural significance — an emotion notably strong with vintage pieces that throwback to Stone Island’s heyday, and a time when young people all over Europe bonded over football and Italian jackets.
Since its founding, London’s Too Hot Limited has change into identified as the UK’s number one stockist of vintage and retro Stone Island, stocking a variety of iconic items from the model alongside one-off traditional from the likes of C.P. Firm, Armani and Moncler that it describes as “iconic cultural artifacts.” Now, Too Scorching Limited has announced a pop-up at Harvey Nichols in London, putting some of its finest ’80s vintage pieces in a bricks and mortar location for the first time. We caught up with Too Hot’s founder, Ollie Evans, to talk concerning the pop-up, how he bought into Stone Island, and why he loves the brand so much.
Why did you decide to begin Too Hot Limited
I started Too Scorching whilst working as a music video director. Throughout my downtime between jobs I might purchase and promote vintage Stone Island jackets and in a short time grew to become hooked on it. Fairly quickly I began to turn down video jobs, converted my front room into a makeshift photograph studio and launched the Too Hot web site.
What is it about Stone Island and C.P. Company that you like a lot
It’s all the time about design and cultural significance; I’m fascinated by the appropriation of designer clothing by subcultures. My dad was an original mod in the ’60s and he always instilled in me the importance clothes and elegance. Stone Island All the manufacturers I black stone island shorts source for Too Scorching have very robust visions behind them and at their core are very idiosyncratic personalities who brought them to life. For example Massimo Osti who brought us Stone Island and C.P. Company. He went to the furthest lengths to produce clothes that pushed the boundaries of garment technology basing lots of his research on army wear that was designed purely for operate with no expense spared. His work is like art, it’s so innovative and uncompromised. Its appeal is very special.
What do you look for in a piece you need to sell
With this collection we’re launching in Harvey Nichols all the things is in reference to the Italian black stone island shorts youth culture of the ’80s Paninaro, their look was a bold and vivid mix of classic ’50s American teen cool and the latest European designer sportswear. The Paninari were the first subculture that adopted Stone Island as a brand causing it to have great success proper from the start. Their model could be very relevant at the moment so it seemed right to honor this movement and the roots of European streetwear. We’ve worked long and arduous to source essentially the most authentic, exclusive and sought-after pieces from that era, we’ve acquired a large amount of original Osti designed Stone Island and C.P. pieces alongside Moncler, Iceberg, Best Company, Armani and many extra. It’s a variety you won’t be in a position to choose up anyplace else on the planet.
How do you supply your stock
High secret areas around the globe.
How did your Harvey Nichols pop-up come about
The Harvey Nichols pop-up came out of an unexpected Instagram DM just earlier than Xmas final yr. Benn McGregor, their senior menswear purchaser obtained in contact on his personal account and requested if we needed to do an in-store pop-up with them. It appeared like an unbelievable alternative and one I couldn’t turn down. Harvey Nichols has all the time had a agency place in my coronary heart from journeys there as a child rising up, it was the place to go within the ’90s so it was an enormous privilege to be requested to take our model in.
You’re launching a zine to go alongside the pop-up, what’s the thought behind that
The zine we’re launching we’ve put along with our good pals at Legislation Magazine who produce essentially the most lovely publication within the UK, it’s a necessary read. After we first spoke about collaborating on this they urged we go to Italy to place a shoot collectively for a zine. It appeared the logical step to take all of the clothes back to the mom land and create something actually visually exciting. We selected Sorrento as a result of it’s the gateway to the Amalfi Coast and has a basic luxurious really feel that I believed would actually go well with the aesthetic. We’ve put collectively a excessive-finish assortment of very sought-after items and needed the shoot to mirror that. The zine itself is in reference to Paninaro magazine and Wild Boys which had been two comic/zines that documented the tradition and included some unbelievable road model pictures of youngsters in ’80s Italy carrying all these wonderful clothes.
Why do manufacturers like Stone Island and C.P. Company have a special significance
I believe the attraction of brands like Stone Island and C.P. Firm comes right down to their authenticity. Each function on the rules on which they had been based by Massimo Osti; they each search for fixed innovation and haven’t relied on heritage. Their attraction could be very real, they transcend trend as they’re consistently trying to push the boundaries of what is feasible relatively than working from traits. That sturdy design component really resonates with folks and especially guys. When you possibly can say your jacket adjustments colour in heat or is reflective or made out of steel it provides you a way that what your carrying has been actually thought of. It’s those elements that have appealed to very particular subcultures and markets over time whether that be casual, grime, streetwear or any of the others which have adopted them.
What do you consider Stone Island’s new recognition
I believe it’s nice that Stone Island is so fashionable again, it went by a patch where it was very niche for numerous years so it’s nice to see it again in favor once more. I believe it’s attention-grabbing that regardless that it now has a new audience, there are robust similarities with those who have always bought it. It seems to appeal for a similar causes that it at all times had and its viewers remains to be made up of people who find themselves within the learn about what they are carrying. It’s extremely popular but not completely mainstream, it attracts a clientele who seek it out.
What was the primary Stone Island piece you ever purchased
When I used to be a scholar I used to work in a store referred to as Zee & Co in Bow, East London. It was there that I first turned taken with Stone Island as a model, I at all times felt the standard and a spotlight to element was manner above the rest we used to inventory and we stocked some unimaginable stuff nevertheless it was Stone Island I actually lusted after there. Even with a low cost I couldn’t afford to purchase the jackets that I needed again then. Years later the craving hadn’t worn off so I purchased a vintage piece from the period I used to work at Zee about 5 years in the past. It’s snowballed from there.
What’s your favourite ever piece of Stone Island
That’s a very troublesome one to say as there is a few stuff on the market I’ve not obtained my fingers on yet that I’d really love, but out of what I own it’s a 1983 Tela Stella jacket; I bought it really early on in doing Too Hot and it’s develop into a mascot of the corporate that hangs on the wall of our studio. It’s from Stone Island’s second ever season made from the fabric that based the model, Tela Stella which relies on a army truck tarpaulin that is dyed completely different shades on both sides. Massimo Osti thought it was too rugged for C.P. Company, his authentic model, so developed Stone Island to put it to use. This explicit jacket additionally options the iconic Stone Island compass patch is on the physique reasonably than the sleeve. It’s an actual rarity from the very starting of the model and one thing I hold pricey to my coronary heart.